Search Engine Optimization

Search Engine Optimization

With the advent of major search engine driving traffic across global, there was a need to set standards for websites in ranking them on some parameters. This is how Search Engine Optimization terminology came into existent and traffic generated from these is often separated as 'Organic' form paid marketing. So this Organic SEO has evolved in the last two decades with contrasting changes in major search engines algorithm. Major Search Engines include Google, Yahoo, Baidu, Yandex etc drive internet traffic for queries that are being put in their search boxes. These Search engines use their own algorithm for checking the SEO link building process for sites.

Standards set by them are considered as white hat techniques and are recommended by all to get more clicks from their Search Engines. While using spams, wrong methods,  keyword stuffing, and any negative promotion methods are black hat techniques which must be avoided in every case. We at Ads Infosys offer premium white hat solutions for generating organic clicks from major search engines (Google & Bing).

These search engines also provide webmaster (Search Console) functionality where you can submit a site for SEO and then track their performance in keywords based results. Link building, promotion, and branding of the website online through multiple activities are broadly termed as Search Engine Optimization or SEO. These activities are performed on the basis of keywords which are researched based on the website niche only.

SEO Keywords For Website

SEO performance is tracked with their position in the current search engine queries for generating suitable clicks from users. Search Engine Results Page (SERP) is the keyword based results that define your site presence on these major search engine. A Single page can have multiple keywords and a website can have multiple landing pages in SEO based on different keywords. There can be many websites working on the same keywords. And their strong back-linking status will define their rank in the major search engines results. SEO activities are performed on basis of these keywords rankings only.

Now, these regular SEO activities define our keywords ranking position and clicks being generated from these Search engines respectively. Better the approach for link building more you will get higher SERP for your keywords thus generating more clicks for the website. SEO White hat techniques result in better keyword positioning while black hat method results in penalties from search engines too.

At Ads Infosys, you will be part of top SEO experts with their impeccable skill sets to lay down the path for future growth of your online businesses. We at Ads Infosys perform precise analysis, data-driven research and plan strategically to formulate an effective SEO strategy for bringing your website into major search engine attention. We understand the value of the customers who keep their trust and investment in Ads Infosys for placing their site on top of the major search engines. We have worked with hundreds of site in bringing the top of the major search engines with white hat techniques and hope to build on their trust to be the leading SEO Company for the future.


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